If you follow us on Snapchat, you would have come along with us to the #InspiredBeauty event at Rexall! The grand opening of Rexall’s new Beauty Shop was full of free makeovers and manicures, an incredible DJ set, sparkling water and enough sweet treats to feed the whole of Toronto (we weren’t mad at that).

We took our time browsing the GORGEOUS new section; with more of a play-and-feel vibe, the new Beauty Shop at Rexall was incredibly interactive, making shopping for makeup more fun than ever.

Plus, when it came to the actual event, we totally took advantage of everything it had to offer, by getting a free makeover!

Since we had such a great time at the event, we thought we’d highlight our favourite parts about the new #InspiredBeauty shop:

The Selection

The fact that they have NYX, The Balm, e.l.f., Bioderma and Milani is enough for us. Not only are these brands harder to find (or completely non-existent) at other drugstores, their displays make it easier than ever to test the product out before purchasing!

With their staff FULLY trained on every single product in the shop, we were encouraged to ask questions on new products, trending looks, along with tips and tricks they may have on beauty and skincare.

Their Trending Now Section

This is DEFINITELY our fav section – it’s so hard to get lost in new products when there’s a new makeup brand coming out on Instagram ever 2.2 seconds. Rexall makes it easy for you to keep up with a curated section in their Beauty Shop.

 How Interactive it is

For 95% of the products, we were able to test out exactly how it looked and felt on our skin without getting judged – it’s completely encouraged! LIKE LOOK AT THIS MARY-LOU MANIZER HIGHLIGHTER GLOW UP CHILD GLOW UP.

2 Words: St. Tropez

If you’re into self-tanning, you know this isn’t a product I have to introduce. Say goodbye to shipping fees, and hello to 10% off your favourite self-tanner.

The fact that it’s basically makeup heaven on earth.

You literally don’t have to go ANYWHERE else for your makeup, beauty and skincare needs. Rexall has it all; from its selection, the helpful and knowledgeable beauty experts, and the interactive vibe. This is a one-stop-makeup-shop with cosmetics and brushes, skin care, hair care, body and bath, jewellery and accessories, and nail care.

Plus, you can’t forget saving 10% on regular priced merchandise with your SPC Card.

PS – this amazing location is the FIRST of its kind at 901 Eglinton St. West in Toronto! In the GTA? Head there with your SPC Card ASAP!

Thanks for an AMAZING night Rexall, it was a beauty.

Signature Working file copy